Wednesday, January 5, 2011

No problem

People asking questions lost in confusion,
Well I tell them there's no problem,
Only solutions,
Well they shake their heads and they look at me as if I've lost my mind
- John Lennon, Watching the Wheels

Andrew Hargadon, author of How Breakthroughs Happen: The Surprising Truth About How Companies Innovate - has written an interesting piece suggesting that the best way to come up with innovations, is to first find the solution, and then identify the problems to which it might apply. He argues that a common trend today is to identify a problem, and then attempt to manufacture a solution.

He includes a great list of examples of problems that have been resolved through the initial discovery of a solution, including penicillin, quinine, Aspirin, and Viagra.
    Who would we be if we all stopped looking for problems, and instead just recognized solutions?

    John Lennon -- Watching The Wheels. Watch more top selected videos about: John Lennon

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